Budweiser Introducing Bowtie-shaped Can on May 6
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To make the new can possible, Anheuser-Busch engineers needed to solve a number of technical challenges, and major equipment investments were required at Budweiser's can-making facility in Newburgh, NY. Significant capital investments also were required to upgrade packaging lines at the Budweiser breweries in Los Angeles and Williamsburg, VA, the first breweries with capability to package this unique can innovation.
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