Budweiser Introducing Bowtie-shaped Can on May 6

Newburgh, about 60 miles north of New York City and 90 miles south of Albany, NY, is where proprietary equipment is located that shapes the can. Creating the can requires a 16-step process—10 steps to form the bottom half of the can, with an additional six steps to form the top portion.

The Anheuser-Busch Global Innovation Group has been investigating potential can innovations for several years.