Beeline and Blue of Des Moines, IA, Creates a Niche in Wide-Format Wrapping
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Erik Cagle
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The project, Cowles Commons, began last December for Beeline and Blue. The wrap was 812 linear feet and between four and six feet in height. Three workers spent four days attaching the Ultraflex mesh vinyl wrap in 10-degree temperatures.
As for the graphic itself, a local designer used Adobe Illustrator to create a folk art theme that included images of trees, leaves and branches, allowing it to blend in with its surroundings.
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Erik Cagle
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