Carlson Print Gains Market Edge with manroland Foiler
The Roland 706’s ability to automatically adjust for substrates ranging from 0.04 mm thin paper to 1 mm cardboard, meshes well with CPG’s clientele, too. Carlson said they had already uncovered plenty of other competitive advantages before “the foil strategy” crystallized.
First manroland for 20-year shop
CPG has prospered since it began as a small operation in the warehouse district of Minneapolis 20 years ago. A full service operation, it now employs 60 people and generated revenue of $16 million in 2008. Based on its success and new strategy, the search for a new press began last spring with General Manager Rod Franson, Sales Manager Don Gossen, and Plant Manager Doug Mohagen, spearheading the effort. With Heidelberg and Mitsubishi presses already on the floor, manroland was one of several manufacturers they contacted for consideration.