Mixing With Marketers --Sherburne

If you ever attended the Seybold conference in the good old days, ad:tech would bring back memories of that time. It was a time when the printing industry was in a period of dramatic transition. Desktop publishing and electronic prepress were just starting to take hold, changing the way we did things in very big ways. Seybold was a place where the old guard and the new guard could meet halfway and work together to manage through this transition.