Play Offense, Not Defense -- Sherburne

Times are tough. But, it is not a time to pull back and wait it out. It is a time to get creative about your business and how you can best address real customer needs. Experiment a little. Use a combination of print and new media to promote your own business, and write it up as a case study. Peruse Print in the Mix to see what factual support you can find for your efforts.