‘Virtual Worlds’ Marketing —Sherburne

All right, that was a little over the top but, in reality, it did bring dramatic changes to the industry, and many of those who jumped in early are reaping the benefits today.

I believe Virtual Worlds, in some form or another, will be another one of those hot, new trends that will change the way we do things. But this time, we have some context for what the impact of the Internet can be. It makes sense for us to learn from the lessons of the past and pay attention this time.