CATALOGS -- Riding the e-Wave
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Houston
Waseca, MN
According to PIA's Vision 21 study, "As recently as the late 1990s, conventional wisdom maintained that the Internet would sound the death knell for many paper-based . . . products. Yet this new communication medium has actually promoted the use of printed products in certain instances. In its current form, the Internet is improving the paper catalog business in a few key ways:
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