Challenge Printing Undergoes Identity Change

"It became practical from a marketing sense. With the move into the new building, the timing for the name change was perfect."

The sheetfed printer's sales figures have surged like a runaway train, roughly doubling in sales to nearly $100 million over the last five years. That level figures to be bolstered even further with the late February startup of Imagine! Print Solutions' new six-color, 81˝ KBA Rapida 205 with UV capabilities. It is reportedly the first North American installation for KBA's very large-format (VLF) press.