Segerdahl Group Transforms Identity, Now Called SG360°

WHEELING, IL—Segerdahl Group has undergone a full-scale identity shift, rebranding itself as SG360°. The firm claims it is bringing “empirical direct marketing solutions” to the marketplace with “cutting-edge” services and capabilities, including a proprietary customer analytics model.

“This is not just a name and logo change,” said Rick Joutras, CEO. “We are fundamentally changing the way we approach our business and the things we do every day to help our customers make deeper connections with their customers. As we are witnessing the industry under distress, we are redefining our approach to business and our peoples’ passion and dedication will make it happen.”