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This has been a rough winter with some record snowfall, freakish ice storms and brutally cold temperatures. Print salespeople who are supposed to be out and about and calling on customers have to deal with treacherous roads, snow-covered parking lots and job delays.
The bleak and gray days in February can lead to misery and despair among our printing sales forces nationwide. If the sales force is depressed now, we are sure to have a sales slump in March and April.
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