Circular Half-Tulip Fold Brochure: 60-Second Fold of the Week

At Foldfactory, we're always "wow-ed" by great formats, design, and printing. However, one of our favorite things to do is to find production stories that will help everyone understand how some of the most amazing feats in print are achieved.

This week's spotlight shines on a circular-shaped Mercedes brochure printed by C.J. Graphics of Mississauga, Ont. Beautiful paper and print techniques, combined with unique half-tulip folding make the legendary Mercedes hood ornament collapse into a gorgeous, folded brochure with a curious perimeter shape.

With nearly 100,000 to produce, this fold would have been a beast to fold by hand – and Trish will share the folding secret from Specialties in Toronto that increased production speed by 400%! We think you'll be amazed by this week's super-cool fold.

How was the Circular Half-Tulip Fold Brochure produced?

Folding Style: Half-Tulip Fold, Circular Format
Printer: C.J. Graphics, Mississauga, ON
Folding: Specialties, Toronto, ON
Client: Mercedes-Benz
Paper: 80 lb. Silk Coated Cover
Size: Folded (irregular shape): 7.5" x 13" at widest points; Flat: 15" diameter
Finishing: Die cut, score, specialized folding production using balsa wood male-female hinged mold to increase production speed by 400%. 97,000 qty.
Budget Rating: Moderate – High

Trish Witkowski shares her super-cool folding samples and helpful production tips. View the “60-second Super-cool Fold of the Week” archive at www.foldfactory.com.