City of Louisville Adopts ‘Paperless’ Trade Show Solution at Expo Center

Attendee USB-devices are tailored to each specific show and will feature an electronic show guide and floor maps so that attendees can search exhibitor offerings by company name, by product category and by booth location. Using the Viridistor software applications that are included on each USB, people can better plan what they want to see and with whom they want to meet. They can review and share all of their collected literature more easily following the show simply by inserting it in their Mac or PC computer. Finally, when they’re done with that content, they can erase the USB and have a high capacity memory stick for personal use.