City of Louisville Adopts ‘Paperless’ Trade Show Solution at Expo Center

The paperless service from Viridistor enables organizations to “go green without going broke” by bringing exhibitor information management into the 21st century, and it provides benefits for all event participants, according to Mullin.

“Trade show and conference owners can offer a versatile and practical new service to their corporate exhibit customers that helps them to eliminate one of the top five costs of participating at events—the printing, shipping, inventorying and handling of promotional literature for events,” Mullin noted. “In addition, facilities such as the Kentucky Exposition Center can reduce their costs by eliminating one of the biggest sources of post-event waste—and trade shows are second only to the construction industry in the volume of waste produced. The best part is, event attendees no longer have to lug around hundreds of pounds of paper at an event.”