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"While subjected to competitive pressures from the heatset market, coldset remains fairly stable," Kerns says. "Quality and pricing are the driving factors. As long as the coldset printer exposes himself to and takes advantage of new technologies, from spray dampening (usually not suitable for heatset) and all of its virtues—increased ink mileage, less ruboff, zone control—to new stacker configurations designed to decrease scuffing and offsetting, coldset print quality will always be a worthy and expanding option."
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