Color Management--Discussing Today's Color

A Pantone Report
Richard Herbert, executive vice president, Pantone: As the landscape of printing technologies continues to change, new workflows, equipment and tools are required to accurately and effectively deliver the right product to the customer. The proliferation of the Internet and, soon, broadband information delivery on a personalized basis, will force the "ink-on-paper" industry to adapt production methods to compete with these other personal, just-in-time technologies. The obvious print solution is on-demand, variable data printing.