ColorDynamics Adds Hybrid Printing on Web Press with Kodak Prosper Imprinting System

In addition to addressing materials, ColorDynamics will also use the Prosper imprinting system to add bar codes, QR codes and personalized messages.

“It is essential that organizations maximize their customer data and deliver the most impactful and relevant communications possible,” continued Chalifoux. “Hybrid printing is an excellent solution—marrying the best qualities of both offset and digital printing.”