20-40 Visionaries — Young Turks Set the Pace

Along the way, the company added creative design services to complete the design, production, finishing and fulfillment loop. Later, DeSantis plunged the company into the world of databases to help drive customized communications across print, e-mail and the Web.

“My managers feel that they are working for a firm that is on the cutting edge of the industry,” he says. “This sense of pride, combined with efforts to make them all feel like they’re part of the big picture, gives them the desire to excel at their jobs. They treat this business as their own and I give them the freedom and trust to make their own decisions. I don’t micro-manage, but rather provide an environment that allows them to truly grow into great leaders.”