Haapanen/Burkett Inc. — Raising the Quality Bar

That improved quality has made a big impression in the pressroom. “When you run such a large volume of impressions an hour, it puts a lot of responsibility on the press operator,” the printing exec says. “When we were deciding on the new ink to use, our press operators put us under a lot of pressure to run a competitive ink, but I was against running it due to its high cost. We found Van Son to be much more reasonably priced and highly capable of meeting all of our expectations.”