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Erik Cagle
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So how do you charge for Web-to-print sites? Key points out that volume commitments can do the trick, as can a monthly fee. In some cases, a printer might not mind giving away a Web-to-print solution to a power user that generates a relative high volume of orders. It’s a no-win situation, though, if a sales rep invests too much time into a customer that might end up only placing $300 in orders per month.
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Erik Cagle
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