New Markets — Packaging’s Profit Potential

But once that part is over, the pace is going to pick up in a big hurry. Although the race may not be won during a recession, it can certainly be lost.

One body of water that some printers have dipped their toes into is the printing of packaging. Most observers are still muttering about the excess of 40˝ sheetfed presses clogging the commercial market, and an intriguing avenue for businesses in need of a new “out pitch” is to take on the world of folding cartons, flexible packaging, point-of-purchase, and tags/labels.