COMMERCIAL PRINTING -- Running Lean and Mean

Both survey samples include a cross-section of the industry, including printers—both NAPL members and non-members—with around $2 million in sales up to some of the biggest publicly held companies and representing every major product market and process.

Activity Heats Up

NAPL's business indicators started showing an acceleration in activity starting in July 2003, or even late June, Paparozzi says. One needs to look beyond industry sales to get a true feel for the market outlook, he argues, since this simple measure continues to be depressed by the extreme pressure on prices.