Technological Developments — More Changes Reshaping the Industry

Designers seemed to be better informed about the new system; some printers queried after Graph Expo were not aware of the existence of Goe. Few printers seemed to understand it and those that did questioned its bottom line value. The fact that the number of stock inks required for Pantone color matching is reduced from the old system’s 14 to Goe’s 10 received a “ho hum” reaction.