Technological Developments — More Changes Reshaping the Industry

• SmartColor DigiProof, a digitally printed color reference.

Unlike Pantone, which provides swatchbooks to specify color, DigiGuides and DigiProofs are printed by the printer on a multi-color ink-jet proofing system as specified by Sun Chemical.

The fourth component of the system is SmartColor iVue operating as an Adobe PhotoShop plug-in. SmartColor IVue allows packaging creators to access the Sun Chemical database so as to see claimed real color as it might be printed by offset, flexo or gravure any time in the preparation workflow. Sun Chemical claims a massive database of real ink colors on common packaging substrates printed by all processes will allow users to consider multiple alternatives to deliver a specified brand color on one or more packaging materials.