Kodak Won’t Exhibit at PRINT 13 or IPEX 14 Shows

In a one-on-one discussion with Printing Impressions Thursday afternoon, Chris Payne, Eastman Kodak director and vice president of commercial marketing, stressed that the decision was not about cutting costs tied in with Kodak’s upcoming emergence from Chapter 11 bankruptcy protection. He said the company conducted research after Graph Expo last year, and determined that although the show provided an opportunity for great dialogs with printers, show visitors didn’t spend much time actually investigating the digital printing equipment operating within its stand.