COMPUTER-INTEGRATED MANUFACTURING -- Making Customers' Work Flow

LaVigne's most automated workflow is its e-commerce based, "true" print-on-demand services. Close behind is the e-commerce-based offset printing workflow. Then there's the traditional workflow with on-disk or FTP job submissions, usually as QuarkXPress files.

"What we are calling 'true' on-demand services is a completely automated workflow right up to the press," Wells explains. "You can't charge enough to interrupt the workflow without blowing the cost per unit out of whack."