COMPUTER-INTEGRATED MANUFACTURING -- Making Customers' Work Flow

Creative Constraints

The biggest obstacle the printer has faced in implementing these solutions has been that creative people don't want to work within the confines of a defined workflow. The Printable workflow, in particular, is very rules based and template driven, he notes.

"All the rules of engagement are set up from the get-go. You can't order an item unless you are sure it is going to come across properly imposed. All of the stock and finishing parameters are defined upfront. The pricing is set, too," Wells says.