CPG Manufacturers Distributed 332 Billion Coupons in 2010

Frugal shopping habits created during the most recent recessionary period were sustained throughout the sluggish economic recovery that occurred during the year. Redemption volume in the United States grew 3.1 percent to 3.3 billion CPG coupons. The annual coupon report also revealed that:

• Grocery coupon redemption volume grew 10 percent in 2010 compared to the prior year, and up 29.4 percent since 2006.