CPG Manufacturers Distributed 332 Billion Coupons in 2010

Top 10 Categories With Highest Growth in Coupon

1—Oral Hygiene
2—Laundry Supplies
3—Fresheners & Deodorizers
4—Household Cleaners
5—Breakfast Foods - Shelf Stable
6—Pet Food
7—Yogurt
8—Personal Cleansing & Bath Products
9—Detergents
10—Liquor

The report also took a closer look at coupon characteristics and found: