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To encourage the highest participation, don’t forget to provide your buyers with an incentive to participate. You’d be amazed by how many people complete our surveys when they are offered a chance to win a $25 Amazon gift certificate. Another way to go is to purchase Starbucks Cards, which are available in $5 to $500 denominations and can be custom-designed to include your logo, contact information and message. So not only will you be providing incentive—you will be reinforcing your brand each time a recipient orders his or her morning café latte.
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