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For now, put aside the intrinsic wariness in the print buyer/seller business relationship. Buyers will always look for the best deals, no matter what they're buying. The search for the perfect print partner is more competitive because there's a veritable cornucopia of print manufacturing options for customers these days. E-commerce-only print sites, "real" brick-and-mortar printers, and print and copy centers in big-box stores, give corporate and agency buyers more choices than they can handle, plus they can source print off-shore.
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