DIGITAL Digest

Stressing the importance of list hygiene, Mastervich also noted that 17 percent of Americans and 18 percent of businesses move every year. This contributes to undeliverable mail averaging in the 10 percent to 12 percent range. It costs the USPS 51.3 cents to return a piece of mail; last year 9.724 billion pieces of returned mail cost the agency $1.856 billion, he revealed.