DIGITAL Digest

Last year, the conference had record attendance with about 150 users from just over 80 companies. Even though attendance was down a bit, enthusiasm was certainly up during this very positive event.

The conference consisted of general sessions and marketing/technical breakouts, and the event had a record 31 sponsors, including Platinum sponsors Xerox and Kodak. Equipment manufacturers Canon, Heidelberg (represented by its Prepress division) and Xeikon were first-time sponsors this year, joined by repeat sponsor Presstek. The focus was on owners sharing their successes and experiences, particularly in the area of solutions selling strategies, database management and data mining, and Web-to-print.