DIGITAL Digest

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Franchise Players in the Color Market
HUDSON, NH—Presstek Inc. is helping franchise printers meet the demand for shorter run, quality color printing. The Sir Speedy in Naperville, IL, for example, was able to reposition its services after installing a Presstek DI digital color press, according to Co-owner Julie Phillips. Adding the press has made it easy for the shop to switch customers from two-color to four-color printing with little or no incremental cost, she reports.