Craftline Printing First U.S. installation of the Nexpress S3000 Press with Inline Roll Feeder Option

In addition, the NEXPRESS Press prints a barcode on each reply card that contains the mailing name, lead name, agent, and the lead’s unique lifecycle information. When the recipients send back the cards to request more information, the cards are scanned into Craftline’s proprietary lead generation system. That information is then sent over the Internet to the mailing agent’s leads dashboard in the proper ZIP codes or demographic segments.