CROSS MEDIA — MARKETING MASTERS

LEVELING THE playing field for small- to mid-sized businesses to market their services like the Fortune 500 big boys—at affordable prices—was the goal for executives at Cross Media. The result, a 40 percent growth spike in 2005, proves that Cross Media’s vision had merit. Like its name implies, Cross Media is leading the way in a new hybrid industry where printing, creative and marketing services have merged and a return on investment (ROI) is key.