Myth Busters Webinar Eyes Offset vs. Digital

The digital/offset crossover point for short-run static work can certainly vary from print shop to print shop. Blackwell and Mele will reveal what factors they consider, including finishing and substrate requirements, PMS spot colors and much more. The panelists will also discuss whether or not digital printing has been "oversold" in the market, given that the majority of short-run printing produced today doesn't require personalization. Register to listen in, and submit your questions in real-time, on what will sure to be a lively discussion.