Cultivating Great Websites —Dana

Does this seem like a welcoming place for someone like me?

Let's focus a bit on the content. Make sure a professional writes it. Homegrown sites, both the design and writing standpoints, can be spotted from the get-go. Your site should exude professionalism.

Work with a writer who's done Websites before, because not everyone has that skill. High-quality content, written in clear and concise prose, can't be overestimated. Steer clear of jargon. Strive for new and creative ways to tell your story, describe your products and highlight your services.