Customer Training Programs -- Showing Some Class

Once he gets the Print 101 program going, Cazin says he would like to offer it once a quarter. This, he maintains, should help eliminate some common problems printers face—the most plaguing being dealing with digital files.

"Our biggest problem is dealing with the Internet," Cazin assesses. "We have clients who assume that they can send us images downloaded from the Internet. They don't realize that 72 dpi doesn't cut it for printing."