Customers Nationwide Invest for Growth with Heidelberg Solutions

A step up in every way: The Speedmaster XL 75.

Crown Embossing and Heidelberg Keep the Customer Satisfied

Crown Embossing, Houston, recently purchased and installed a 20” Stahlfolder USA B20 continuous-feed folder with right-angle attachment and attachments for scoring, perfing and slitting, as well as a refurbished Heidelberg SBDZ cylinder press configured for foil stamping and embossing. According to company president Edmond Rassi, the installations were undertaken in response to customer demand for services not widely available in the Houston area, primarily 40” foil stamping and embossing.

“Our aim was to give our customers what they wanted, not to have to turn work away, and to establish ourselves as a premier finisher in the Houston area,” Rassi said. “With a full range of finishing capabilities in-house and a well-established specialty in foil stamping and embossing, we’re well positioned to provide services the competition can’t; in fact, a number of our competitors already have sent us jobs they aren’t equipped to handle.” As a result, he said, “We’re starting to expand our regional coverage as far as San Antonio and Austin.”

The new Stahlfolder handles “anything that needs folding,” Rassi said, citing the B20’s outstanding flexibility, fold quality and productivity that enables Crown to turn most jobs within 24 hours. “For us, the right angle attachment completes this folder the way milk goes with cereal, and the DCT 500 digital control unit really makes the machine run smoothly. We couldn’t ask for a more efficient, small-format solution to our folding needs,” he said.

Sixty-year-old Crown Embossing has always owned Heidelberg equipment and can’t imagine doing business without it, Rassi said. “Heidelberg has been in our family for years,” he said. “I cut my teeth on a Heidelberg,” he quipped.