DECISION POINTS 2006 — FORBES TO TELL ALL

Postal costs are impacting their decisions. According to Forbes, the postal system may look to the privatization that is going on in Europe. More market-oriented programs may be the way of the postal service. E-mail and mail lines will be blurred.

Knows of Industry Issues

Forbes is also aware that the printing industry faces ferocious margin challenges. “Print does have a commodity element, but the real margins are in value-added.” He is optimistic that good, creative printers will rise above the commodity image.