DeWese--Lessons for the Second Millennium

Lesson #2: Abu taught us that customers want to feel good. Make 'em feel good, and they'll keep coming back.

In 999, Abu and Vladimir heard a report from Eric the Red (who just returned from discovering North America) that all hell was going to break loose at year-end due to a thing called Y1K. It turned out that Eric had attended a locoweed party at some strip joint with some guys from Houston and Seattle who had scared the bejeebers out of him with horror stories about the end of the millennium. Eric feared he would lose his deed and title to all of North America. Abu and Vladimir summoned Eric and, when they heard his story, determined that Y1K was not a problem but an opportunity.