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Try to get your hands on some samples of the target's printed material. If the company is consumer focused, or depending on the nature of the company's products and services, you may be able to get someone in the prospect's marketing department to mail print samples to you—the consumer.
At this point, you should know a little about your target company and its print needs. You should also have the name(s) of the print buyer(s) who buys what your company prints.
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- People:
- Geraldo Rivera
- Harris DeWese
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