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How can an industry that is so digitally dependent now suddenly be a traditional, "old economy" business? Maybe salt is old economy, but not our printing industry. Our companies can't buy new software and digitally based equipment fast enough. Old economy? Poppycock!
Now, if you are one of those whiners in sales, sales management, management or ownership who says, "The Internet is killing us and our sales are down and our competitors' prices are killing us and the dog ate all our samples..."; then here's what I want you to do.
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