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If only one out of 25 of us is even curious about using the process data we have available, and only one in 500 is challenged to dig deeper, how can we possibly compete in an auction-type environment?
We've suspected for some time that we will need to change the business model, shift the culture paradigms of the past. Is quasi-brokerage on the Internet now the engine of that change? It is proving to be such for many other industries. Is productivity now being thrust upon us? Are we facing a "Get far more competitive or die" condition? Like the fog, it's sneaking up on us on little cat feet, as the poet says. We'll accept help from any reasonable resource to be in business tomorrow.
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