Dickeson--"Ground Truths," Sound Advice

During the 46th Annual PIA Web Offset Conference in Toronto, William L. Davis, chairman and CEO of R.R. Donnelley & Sons, gave a speech titled "Ground Truths." But I prefer to call the speech the "Davis Manifesto."

I term the speech a manifesto because within it Davis speaks plain truths about our industry and describes intentions for his company. I've reread it several times. Each time, I find it as refreshing as a cool glass of lemonade on a hot Texas afternoon. I do hope it will be reprinted in full somewhere for all to read—including the United States Department of Commerce.