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Taken with caution and fully informed knowledge of their virtual nature, job costs have usefulness—albeit limited usefulness. They are no more real than your flight simulator computer game.
When I hear someone or some trade association report that the cost of a makeready, or running waste, is included in the estimate that the customer pays for, I first get angry. Then I shed a small tear of frustration for "the mendacity of it all," as the character "Big Daddy" is fond of remarking in the play "Cat on a Hot Tin Roof."
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