Dickeson--Warm Fuzzies vs. Cold Pricklies

Go to your local Walmart. There's a kindly senior citizen in a blue jacket greeting you, smiling, offering you a shopping cart, giving directions. Ask one of the Home Depot people where some item is. The law of Home Depot is "Don't just point. Walk with the customer to the shelf, all the while chatting her/him up with personal concern for his/her plumbing problem or new wallpaper."