Did You Know About Digeno?

These RRD customers use their preferred printers, and we simply connect them to their choices via Digeno. The second audience is the 5,000 printers that make up the bulk of the commercial sheetfed market.

PI: How did Digeno develop?

Tevis: Bill Davis, chairman and CEO of RRD, and Jon Ward, president of RRD, approached me last October about the possibility of returning to Donnelley to build an e-commerce business. With the help of Raine Consulting, PB Systems and several key RRD executives, we looked at all the print e-commerce companies and technologies, as well as all the leading-edge providers in other industries.