Digital Book Production -- Speaking Volumes

by chris bauer

You may not be able to judge a book by its cover, but a book's economic viability can be judged by how it is produced. To keep costs under control, many printers have turned to digital production for short runs of books.

Short-run digital book manufacturing helps to reduce costly overprinting of offset runs and can keep publishers' titles alive after initial print run volumes are depleted. Overhead costs have narrowed profitability for book manufacturers in recent years. To remain competitive, book printers needed to find a way to overcome challenging price benchmarks and the effects of a flat economy.